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Rasheeda Childress

Senior Editor, Fundraising

Rasheeda Childress is the senior editor for fundraising at the Chronicle of Philanthropy, where she helps guide coverage of the field. Before joining the Chronicle, she covered financial and business news about nonprofit associations at Associations Now. Childress is a longtime journalist who has written and edited a variety of publications, including the Kansas City Star, Higher Education Technology News, and Campus Crime. She holds a bachelor’s degree from Howard University in Washington, D.C.

Contact: [email protected]

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Women Fundraisers Earn Less Than Men; Most Fundraisers Plan to Stay in Their Jobs

The average fundraiser salary was $96,449 in 2024, according to the Association for Fundraising Professionals annual salary survey.

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GoFundMe Enters the DAF Game: What It Means for Everyday Giving

A new offering by the well-known brand could be a rising tide that lifts all DAFs, observers say.

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The DAF Ask That Led Donors to Double Their Gifts

When supporters were persuaded to give using their donor-advised fund, they gave the same or more 85 percent of the time, new research finds.

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Raising Money From Individuals: What’s Happening Now

The experts’ takeaways from Giving USA: Fundraisers may want to encourage annual donors to set up a monthly gift, and it’s not too soon to think about the year-end giving season.

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Where the Philanthropy Money Is: What ‘Giving USA’ Tells Us

Among the takeaways: Last year’s strong stock-market returns may drive more foundation giving in 2025, and fundraisers should focus on DAF donors.

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Strategies for Fundraisers Whose Donors Are Facing Tough Times

It’s critical to stay engaged with supporters, and it might be good to encourage them to move from annual to recurring gifts.

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Is the Good News From ‘Giving USA’ Momentum for 2025?

Charitable giving was up in 2024. But nonprofits are grappling with a very different — and challenging — fundraising landscape this year.

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From $100,000 to $185 Raised: The Toll of Job Losses, Federal Cuts on Fundraising

Large numbers of donors in Washington, D.C., and Atlanta have lost jobs because of federal cuts and companies that have lost business. Fundraisers’ experiences in those cities might be a preview of what nonprofits elsewhere will face if the country slides into a recession.

4 Strategies Fundraisers Can Use to Boost DAF Donations

4 Strategies Fundraisers Can Use to Boost DAF Donations

One piece of advice: Tap into your inner Nancy Drew.

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Nonprofits Are Turning to AI to Save Time and Money

Organizations are experimenting with ways the technology can craft grant proposals, analyze donor data, improve programs, and more.