In Uncertain Times, Annuities Can Hook Donors: Here’s How They Work
Charitable gift annuities can help donors who want to give now but aren’t certain about the economic future.
By Rasheeda Childress
Senior Editor, Fundraising
In Time for GivingTuesday: How to ‘Light Up’ the Brain for Generosity
Experts in neuroscience and psychology offer tips.
By Rasheeda Childress
Senior Editor, Fundraising
Ready to Level Up Your Midlevel Giving Program?
Boost engagement with these 5 new ideas to amplify the impact of midlevel donors on your bottom line.
By Rasheeda Childress
Senior Editor, Fundraising
Congressional Investigations Are Coming. Is Your Nonprofit Ready?
Congress has been too preoccupied with getting the tax bill passed to focus on investigations, but that's about to change.
By Rasheeda Childress
Senior Editor, Fundraising
How Leaning Into AI Search Can Help Your Org Find Donors
Nonprofits need to understand more about what AI search is looking for and be sure their pages meet those standards, experts say.
By Rasheeda Childress
Senior Editor, Fundraising
How to Talk About Tax-Law Changes in Year-End Appeals
Fundraisers may need to change the way they discuss year-end giving with donors because of tax-law changes that go into effect January 1.
By Rasheeda Childress
Senior Editor, Fundraising
Big-Donor Giving Slows; What It Means for Year-End Campaigns
Donor engagement and retention have stabilized at roughly the same rate as the previous year.
By Rasheeda Childress
Senior Editor, Fundraising
Facing Nonprofit Fury, GoFundMe Reverses Course
The company has made the donation pages it created for organizations opt-in and will remove all unclaimed pages. It also issued an apology.
By Rasheeda Childress
Senior Editor, Fundraising
Backlash Grows as Charities Say GoFundMe’s Donation Pages Create Chaos
The pages launched by the company to help nonprofits have left some feeling they can’t control their organization’s message. Experts offer advice on what to do if you have a page.
By Rasheeda Childress
Senior Editor, Fundraising
Use Behavioral Science to Nudge Donors, Spur More Gifts
Removing friction in the giving process and employing strategic nudges can boost your organization’s fundraising revenue.
By Rasheeda Childress
Senior Editor, Fundraising